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Music industry marketing consultant based in California focused in the areas of online & social marketing as well as e-commerce and fan acquisition & retention.
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Category Archives: Music Marketing
2000 Things to Generate 20,000 Fans – Create a Board to Pin Other Artists You Like on Pinterest
Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this … Continue reading
Posted in Marketing, Music Marketing
Tagged 2000 things, bands you like, generate fans, pinterest
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Your Goal Should Not Be The Most Fans, It Should Be Fans That Will Support You
I and many others have stated that its not the number of Facebook likes or Twitter followers you have that matters, it is the relationship you have with your followers and the ability to engage with them and get them … Continue reading
Martin Atkins Talks with Musc Biz Weekly Podcast About His New Book Band:Smart & The Kickstarter Campaign
Welcome to episode 58 of The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson. This episode is brought to you by Music XRay. This week’s episode, May 11, 2012 – Martin Atkins Talks with Musc … Continue reading