I recently posted a 50 minute interview I did with Bill Young, a voiceover legend. If you are more interested in reading the interview I have provide a transcript below.

Michael Brandvold Interviews Bill Young

Michael Brandvold – Hello, this is Michael Brandvold from Michael Brandvold Marketing, and on the other end of the line, I have got somebody who – to me – is an absolute legend in the concert space and radio space for sure.

Bill Young – Wow!

MB – We’ve got Bill Young from Concerts.com on the phone. How are you Bill?

BY – I’m Fine! Hi Micheal, how are you?

MB – Real good, real good… and you know honestly, I have to say “legend” because.. as a little kid growing up listening to concert ads and all that type of stuff, I was always impressed with who was behind these amazing ads. They sound so great! You know I would see the Ad Mats in the newspapers – when people used to read newspapers – and magazines, and you know the design.. and.. I was just, I would be like “I don’t want the band poster, I want a poster of that CONCERT ad!”

BY – *laughs

MB – To me, THAT was cool. And, I mean, the ads themselves, I mean I still remember to this day – I don’t know whether you did this ad or not – but when I first heard the “creatures of the night” tour ad for KISS when they were coming to Minneapolis to play at the MET Center…

BY- That’s right, I sure did!

MB – I heard that ad on the radio, and I went ballistic, because I was little kid and was that like… that was going to be my first time seeing the band. And that’s how… back then – and you probably agree – that’s how you learned the band was coming to concert. All of a sudden you heard the ad on the radio and you’re like “holy crap!” I had no idea what was going on.

BY – You know there was some research done at one time, and those were the highest interest commercials on the air (for our audience) – I don’t really remember where that came from, but.. Continue reading →