This week’s episode, April 11, 2012 – Using the Power of Mystique and Allowing Media to Spin Your Story and Build Your Brand. Brian Thompson, Michael Brandvold and Steve Jones discuss the power of using mystique and myth and letting the press run with a story to enhance your brand. Bands discussed are KISS, Frank Zappa, Alice Cooper, Sex Pistols, Deadmau5, and Lana Del Rey.
Welcome to The Music Biz Weekly Presents… The Rock Star Branding Podcast with your hosts Brian Thompson, Michael Brandvold and Steve Jones.
Look for this new podcast in all the same locations that you can find The Music Biz Weekly Podcast, plus BrandLikeARockStar.com.
Each week Michael, Brian and Steve will discuss rock star branding related to some of the largest acts in the world and how you can apply their lessons to your career.
These topics come from Steve’s new book, Brand Like A Rock Star: Lessons From Rock ‘n’ Roll To Make Your Business Rich And Famous. Using examples like U2, AC/DC, Lady Gaga, The Beatles, KISS, Jimmy Buffett, Bob Dylan, and many others, Steve shows you how to create a business that rocks!
- Download The Rock Star Branding Podcast from iTunes.
- Listen to The Rock Star Branding Podcast on SoundCloud.
If you like the podcast I ask that you visit iTunes and please Rate & Review The Rock Star Branding podcast.
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