Monday, April 11th I will be the special guest on the Music Marketing Mastermind Program. This is a live 90 minute conference call that begins at 9pm Eastern. Come prepared to ask questions and offer advice to others as well.
For information on how you can join the call, follow this link:
Listen to my recent interview with Radioactive Metal.
RADIOACTIVE METAL: Webhead
This episode of RADIOACTIVE METAL Originally aired on PURE ROCK RADIO February 24th, 2011. Band interviews are awesome and Metal music is the focal point of our beloved genre, but the artists and their art tell only half the story. RAM likes to dig a little deeper to cover all the aspects and angles. It’s 2011 and the interweb has made “The Biz” into a whole new ballgame, with one of the starting line-up players being MICHAEL BRANDVOLD. Michael is renouned for his role in and development of webwork for KISS and the V.I.P. concert experience, not to mention the man is a bonafide AVN AWARD winner (The Oscars of the adult film industry)!! We had a very educational and entertaining chat with this “webhead” that had our intellectual “spider sense” tingling. In our INDIE SPOTLIGHT section we introduce the ironically monickered U.K. scenesters THE OCEAN BETWEEN US. Horns Up!!!
Radioactive Metal Podcast In Ep. 153, we talk to Mike of Michael Brandvold Marketing. He is the man who built KISS’ official website. He was also instrumental in developing the VIP concert packages. Join us for this interesting look behind the scenes of the music business! This Thurs. at 7 pm ET
I thought I would dig up a couple of interviews I did with Sin2.0, this one is on the topic of marketing via social networks.
The description of this episode was:
Michael Brandvold of Gamelink is back to share his wisdom on using social networks to brand and market your business. This may seem like a straight forward subject but there are so many ways to go wrong with this burgeoning communication mechanism. And if you aren’t participating in the social world of Facebook and Twitter, you are missing out on an important method to build and foster your customer base. We talk about the basics and then dive into defining an identity, personality, and voice for your business’ social networking persona; Using social networking to solicit feedback and increase communication from those who have bought from you; How to avoid being labeled a spammer while still having the chance to promote your message; and several other best practices that will help you evaluate whether now is the time to dip your toe into the social scene.
I thought I would dig up a couple of interviews I did with Sin2.0, this first one is on the topic of affiliate marketing.
The description of this episode was:
Michael Brandvold from GameLink stops by to talk to us about why affiliates fail. Specifically we talk about affiliate business plan formulation, successful traffic sources, landing page optimization, niche marketing and, of course, new online marketing opportunities. Michael and GameLink are both known for pushing the envelope in using the internet to reach new markets so of course the interview turns out to be a winner!
Michael Brandvold is a freelance music imarketing consultant based in Northern California. Having launched Michael Brandvold Marketing to leverage his years of experience to provide digital strategy to large and small clients in the areas of online & social marketing as well as e-commerce and fan acquisition and retention.