Every day I get spammed with links from bands and musicians I have never communicated with asking me to go watch their video or listen to their music. Yet, every Tuesday I post on Twitter, Facebook and my website that it is new release Tuesday and what new music should I check out… care to guess how many bands take that opportunity to present their new music to me? In the last month… five! Shout out to the five who pitched me their music:

Kids These Days, Shottah Gang Musiq, The Robotix, Big Al and the New Playboys and The Relapse Symphony.

I ask for new music and I get five replies. Every other day of the week I don’t ask and I get countless spam messages.

Know what this tells me? Musicians are not really using networks like Twitter or Facebook properly (big surprise). So many have probably just set up automated responses that are triggered by keywords or a follow. They send me a message in reply to a message I post or because I followed them. They don’t even know who I am or what my message said. So few are actually taking the time to read posts on Facebook or Twitter and reply within context of the conversation.

Every day musicians are crying that they just need the opportunity to showcase their music and some think the best way to do this is just send a link to everyone, literally. Yet when a opportunity is presented to them they completely ignore it. Most likely because they were never even paying attention. I just might like your music and share it within my network, I might write about it. I might talk about it in a podcast.

Stop spamming your music and start looking for real opportunities to start pitching your music.

Oh… and let me plug one more opportunity. The Music Biz Weekly podcast that I do with Brian Thompson showcases a new artist every single week. We play a full track, we talk about the artist, we share web links. We have 1000s of industry people who listen to the podcast. How about that opportunity? Head over to Music Xray and submit your music right now.