Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project to give you 2000 different things you can do to generate 20,000 fans.
Some of these items will apply better for larger acts, some items will work for any act. Some may work for you, some may not… not yet. Some these can be done with little effort, some will take some web development, some might even require some significant development. Some of these have successfully worked for me over the years. The point is to create a list of items that would cover a wide range of acts and abilities.
The end result of all this will hopefully be more Facebook likes, Twitter followers, email list subscriptions, more sales and more traffic to your website… more fans!
2000 Things to Generate 20,000 Fans Challenge
28. Rock Band/Guitar Hero Contest
Submitted by Josh Woods via Hypebot.
Since our band is largely focused around guitars and the musical aspect of things…we have set up Rock Band/Guitar Hero before at our merch table in addition to a contest for whoever gets the highest score wins a shirt/shorts/CD etc…which has attracted tons of new fans to our table who then end up going to check us out when we play and then grab them with our mailing list for additional free music.