![\"Woodstock](\"http:\/\/www.michaelbrandvold.com\/blog\/wp-content\/uploads\/2014\/08\/Woodstock_2013_metal_music_fans.jpg\" "\\"Woodstock_2013_metal_music_fans.jpg\\"")
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Help me find more fans. That is the response I hear so often when I ask clients what do they need help with, what is their goal. Sounds simple, more fans. But, what is a new fan? If you ask many musicians that question today the answer very often includes something like\u2026 a new Facebook like, a new Twitter follower, maybe even a visit to the band\u2019s website. Those are definitely some metrics you can use to judge success and failure. But are those real fans? No, no and no.<\/p>\n
I would argue that a real fan is someone who you have made a connection with, someone who has moved from being a observer of what you are doing to someone who is engaging with what you are doing.<\/p>\n
You can be a real fan and NOT like a Facebook page, follow on Twitter or ever visit the website. Ok what defines engaging? Well\u2026 that could be commenting and replies in Facebook, Twitter and YouTube. It could be sharing or retweeting your content. It could be messaging you to ask what they can do to help. When a fan takes that step to engage with you they are indicating that what you are doing matters to them, it is important to them.<\/p>\n
Engagement doesn\u2019t happen by just starting a Facebook page or opening a Twitter account. Engagement doesn\u2019t happen by just posting a update and leaving. Engagement happens when you get involved. If you remove yourself from your online networks nobody will connect with you. You MUST reply, not to everyone, but to many. Fans want to see you are interested in them. Ask questions, answer questions, show you really do want to get into conversations.<\/p>\n
How do you define a new fan?<\/p>\n","protected":false},"excerpt":{"rendered":"
Help me find more fans. That is the response I hear so often when I ask clients what do they need help with, what is their goal. Sounds simple, more fans. But, what is a new fan? If you ask many musicians that question today the answer very often includes something like\u2026 a new Facebook […]<\/p>\n","protected":false},"author":3,"featured_media":10027,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[12],"tags":[699,608,1395,1150,2463,703,2464],"class_list":["post-10028","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-music-marketing-2","tag-facebook-like","tag-fan-engagement","tag-music-consulting","tag-music-makreting","tag-new-fan","tag-twitter-follower","tag-what-is-a-fan"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/10028","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/comments?post=10028"}],"version-history":[{"count":1,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/10028\/revisions"}],"predecessor-version":[{"id":11262,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/10028\/revisions\/11262"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/"}],"wp:attachment":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/media?parent=10028"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/categories?post=10028"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/tags?post=10028"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}