![\"Selling](\"http:\/\/www.michaelbrandvold.com\/blog\/wp-content\/uploads\/2012\/02\/cds.jpg\" "\\"Selling")
I get all sorts of emails and messages sent to me and some are just so inspiring\u2026 inspiring to write a article. Here is an example of something I recently received.<\/p>\nI get all sorts of emails and messages sent to me and some are just so inspiring\u2026 inspiring to write a article. Here is an example of something I recently received.<\/p>\n
“Can you provide any advice? I have a goal of selling 50,000 – 100,000k units in the next six months.”<\/p>\n
You need to understand your goals and be realistic. There is a order to your goals and reaching one makes the next possible.<\/p>\n
Lets examine this goal of selling 50-100k units in six months.<\/p>\n
First question I would ask, is it realistic? Can it honestly be reached? I would say no. Selling that many units can be a huge challenge for even established artists. In this era of the music business selling large numbers of units just is not a realistic goal. But\u2026<\/p>\n
That being said, if you have a fan base of a million fans, MAYBE there is a chance. Lets take a look at this artist’s fan base.<\/p>\n
Twitter Followers – 90
\nFacebook Likes – 130
\nEmail List – none to be found<\/p>\n
I would say there is no fan base. Look at the numbers and tell me that you really think that is a goal you can reach? With no fan base how can you expect to sell anything?<\/p>\n
Maybe the artist is playing ALOT of live shows? Nope, no shows listed on their website. No shows, no audience, no fans.<\/p>\n
This is a perfect example of a goal that honestly is impossible to reach and completely unrealistic. The first goal should be 10,000 fans in the next six months, total fans on Twitter, Facebook and email list. With 10,000 fans you might be able to sell 1000 units.<\/p>\n
Get your goals in order, fans first, sales second.<\/p>\n","protected":false},"excerpt":{"rendered":"
I get all sorts of emails and messages sent to me and some are just so inspiring\u2026 inspiring to write a article. Here is an example of something I recently received. “Can you provide any advice? I have a goal of selling 50,000 – 100,000k units in the next six months.” You need to understand […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[28,12],"tags":[463,1418,1257,1419,1420],"class_list":["post-6027","post","type-post","status-publish","format-standard","hentry","category-marketing","category-music-marketing-2","tag-fan-base","tag-fans-first","tag-goals","tag-priority","tag-sales-second"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/6027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/comments?post=6027"}],"version-history":[{"count":1,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/6027\/revisions"}],"predecessor-version":[{"id":11554,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/6027\/revisions\/11554"}],"wp:attachment":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/media?parent=6027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/categories?post=6027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/tags?post=6027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}