{"id":6656,"date":"2012-06-01T10:29:12","date_gmt":"2012-06-01T17:29:12","guid":{"rendered":"http:\/\/michaelbrandvold.com\/blog\/?p=6656"},"modified":"2012-06-01T10:29:12","modified_gmt":"2012-06-01T17:29:12","slug":"amanda-palmer-raises-over-1-million-dollars-on-kickstarter-can-you-do-the-same","status":"publish","type":"post","link":"https:\/\/michaelbrandvold.com\/blog\/2012\/06\/amanda-palmer-raises-over-1-million-dollars-on-kickstarter-can-you-do-the-same\/","title":{"rendered":"Amanda Palmer Raises Over 1 Million Dollars on Kickstarter, Can You Do the Same?"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-6658\" title=\"Amanda Palmer raise over one million dollars on Kickstarter\" src=\"http:\/\/www.michaelbrandvold.com\/blog\/wp-content\/uploads\/2012\/06\/Screen-Shot-2012-06-01-at-10.09.27-AM-300x162.jpg\" alt=\"Amanda Palmer raise over one million dollars on Kickstarter\" width=\"300\" height=\"162\" \/>Major congratulations to <a href=\"http:\/\/www.kickstarter.com\/projects\/amandapalmer\/amanda-palmer-the-new-record-art-book-and-tour\" target=\"_blank\">Amanda Palmer for raising over a million dollars on Kickstarter<\/a>. With her achievement following the recent ten million dollars raised by <a href=\"http:\/\/www.kickstarter.com\/projects\/597507018\/pebble-e-paper-watch-for-iphone-and-android\" target=\"_blank\">Pebble ePaper Watch<\/a>, Kickstarter is becoming all the rage. I think Kickstarter is great and I have no problem with anyone using it to raise founds, but&#8230;<\/p>\n<p>Can you also raise money on Kickstarter?<\/p>\n<p>There is one thing you <strong>MUST<\/strong> have if you plan on launching a Kickstarter campaign&#8230; a fan base! Kickstarter is not going to help you acquire fans, it is about your existing fans helping you. Here is the basic truth&#8230; if you don&#8217;t have a fan base you are not going to raise any money. You need a fan base to promote your Kickstarter campaign to.<\/p>\n<p>Amanda Palmer has approximately 559,000 Twitter followers and 143,000 Facebook likes. 24,883 fans pledged her Kickstarter campaign. Even if every fan on Twitter and Facebook was unique (and they aren&#8217;t) that means roughly 3.5% of that fan base pledged.\u00a0 Yes, I am sure there are pledges from people not following her on Twitter or Facebook, but this is a simple illustration of the point. How big is your fan base?<\/p>\n<p>Don&#8217;t think that Kickstarter is the new easy answer to making money and that everyone can do it. It is without a doubt a great tool, but as a tool it only supports the work you have already put into your career.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Major congratulations to Amanda Palmer for raising over a million dollars on Kickstarter. With her achievement following the recent ten million dollars raised by Pebble ePaper Watch, Kickstarter is becoming all the rage. I think Kickstarter is great and I have no problem with anyone using it to raise founds, but&#8230; Can you also raise [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[28,12],"tags":[1653,1561,1654],"class_list":["post-6656","post","type-post","status-publish","format-standard","hentry","category-marketing","category-music-marketing-2","tag-amanda-palmer","tag-kickstarter","tag-pebble-epaper-watch"],"jetpack_featured_media_url":"","_links":{"self":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/6656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/comments?post=6656"}],"version-history":[{"count":0,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/posts\/6656\/revisions"}],"wp:attachment":[{"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/media?parent=6656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/categories?post=6656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michaelbrandvold.com\/blog\/wp-json\/wp\/v2\/tags?post=6656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}