Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project to give you 2000 different things you can do to generate 20,000 fans.
Some of these items will apply better for larger acts, some items will work for any act. Some may work for you, some may not… not yet. Some these can be done with little effort, some will take some web development, some might even require some significant development. Some of these have successfully worked for me over the years. The point is to create a list of items that would cover a wide range of acts and abilities.
The end result of all this will hopefully be more Facebook likes, Twitter followers, email list subscriptions, more sales and more traffic to your website… more fans!
View the single list of all 2000 items at this location.
2000 Things to Generate 20,000 Fans Challenge
57. Create a Lyrics Board on Pinterest
There is so much you can do with Pinterest that the ideas just keep flowing. This week create a Lyrics board on Pinterest and start pinning bits of your lyrics. Ah, but how do you pin text and who wants to take the time to create a graphic image of a lyric. Use ShareAsImage.com to quickly and easily pin a quote from your lyrics. If you have spent time on Pinterest you will see that users love to share inspiring and interesting quotes. Take a portion of your lyric and pin it. Make sure to include your band name and song title in the quote. If it is a great quote you might just see it get shared across Pinterest. This could also provide you with some feedback as to which lyrics users like.
As a new user of Pinterest, I think this is a great idea, and one that never occurred to me. How many times do you hear a new song that you like, maybe you find yourself trying to figure out the chords later or humming the melody throughout the day, but just can’t remember what most of the words were. I confess, there are a lot of times where I just can’t understand some of the key lyrics, whole chunks of them just don’t come through clearly. Once a song is a hit, or become a rock standard, it’s easy to Google them and get several different versions. (I always check a few of them to make sure they match.) But, a new band that’s just come out with an album and is trying to get it heard will not only make it easier for new fans to learn the songs (so they can sing the melody when it’s stuck in their head, not just hum it), but will expose themselves to a whole new group of potential fans that may never have heard them otherwise. If someone reads the lyrics and likes them, they’re going to want to hear the song. (Of course you make that easy for them by having a link from the lyrics to somewhere they can hear the song itself, preferably your own website, but Soundcloud, Youtube, Myspace or iTunes would work, too.) Bravo, Michael! This is the best new idea I’ve heard in ages. I hope some of your readers will try it and let you know how it works out for them.
Thanks so much Serena.
Great find! I’ve wanting to do this for some time now. This tool will make it way easier.
I have to agree with you that users love to create and pin quotes – http://quozio.com/quote/eea42d63#!t=1019. Check out Quozio (www.quozio.com).
Trevor, another nice option for pinning lyrics. Thanks.
Excellent tip especially given the popularity of Pinterest and the infatuation with quotes. I like the ShareAsImage site because the site promotes sharing through Twitter and Facebook as well.
Thanks, I think there is a lot of interesting things you can do on Pinterest.
I think this is pretty awesome. This illustrates how there is no one-size-fits-all approach to marketing. You have to offer a million different ways to connect with your fans. It’s the same for the classical music world too. Connect or be disconnected. It really is that simple. Keep up the good work!
Thank you John… I need to post a few more ideas. So much to do, so little time.