Tech Knowledge is Key to a Musician's Success (video)

by | Aug 21, 2012 | Music Marketing, Videos | 0 comments

I came across the original post Tech knowledge is key to a PR pro’s success on Ragan.com and immediately was struck by the thought… this applies directly to musicians. Musicians, watch this short video clip and just replace PR pro with musician.

If you’re not well versed in digital technology—how to use it and why—you’ll get left behind, says Deirdre Breakenridge, CEO of Pure Performance.

Today musicians that want a greater chance of succeeding need to understand not just what digital technology is, but also how and why they should be using it. You should also have some basic IT tech skills related to web servers, domains and email configuration.

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