How the Support Act You Select Affects Your Band's Brand – Rock Star Branding Podcast

This week’s episode of The Rock Star Branding Podcast, July 25, 2012 – How the Support Act You Select Affects Your Band’s Brand.

Join Brian Thompson, Michael Brandvold and Steve Jones for a short 12 minute discussion on the various reasons why certain support acts are chosen for tours, including helping to sell tickets or appealing to an entirely different demographic.

Some of the bands we discuss are Kool & The Gang opening up for Van Halen on their 2012 tour, Poison opening for KISS in 2005, Tragically Hip with a local opener in the Caribbean who did a cover of their biggest song before their headline set, and Bruce Springsteen not having any support acts whatsoever.

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Welcome to The Music Biz Weekly Presents… The Rock Star Branding Podcast with your hosts Brian Thompson, Michael Brandvold and Steve Jones.

Look for this new podcast in all the same locations that you can find The Music Biz Weekly Podcast, plus BrandLikeARockStar.com.

Each week Michael, Brian and Steve will discuss rock star branding related to some of the largest acts in the world and how you can apply their lessons to your career.

These topics come from Steve’s new book, Brand Like A Rock Star: Lessons From Rock ‘n’ Roll To Make Your Business Rich And Famous. Using examples like U2, AC/DC, Lady Gaga, The Beatles, KISS, Jimmy Buffett, Bob Dylan, and many others, Steve shows you how to create a business that rocks!