Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project to give you 2000 different things you can do to generate 20,000 fans.
Some of these items will apply better for larger acts, some items will work for any act. Some may work for you, some may not… not yet. Some these can be done with little effort, some will take some web development, some might even require some significant development. Some of these have successfully worked for me over the years. The point is to create a list of items that would cover a wide range of acts and abilities.
The end result of all this will hopefully be more Facebook likes, Twitter followers, email list subscriptions, more sales and more traffic to your website… more fans!
2000 Things to Generate 20,000 Fans Challenge
58. Create a Board to Pin Other Artists You Like on Pinterest
Pinterest is addicting and definitely offers a lot of interesting opportunities.
This week try creating a board to pin other music you like. Show some love and personality, remember your social networking efforts are not just about selling and promoting. Pin logos, videos, photos of other artists you like. Maybe artists you are influenced by, artists you have toured with, or just music you like. When you pin remember to include the artists’ name in the description and try to pin something from their website so you can send them some traffic… share your fans.