by Michael Brandvold | Feb 9, 2012 | Marketing, Music Marketing
Too many bands send out emails with only show announcements or release details, very impersonal content. Just like your interaction on Facebook and Twitter, your email blasts should be personal, they should allow your fans to get to know you on a personal level. What...
by Michael Brandvold | Feb 8, 2012 | Marketing, Music Marketing
Do you know that you can search all public posts on Facebook, including posts made by people you are not friends with? You can. Here’s how to do it. 1. In the Facebook search box type in a term, try your name. 2. Don’t hit enter or select any of the of the...
by Michael Brandvold | Feb 1, 2012 | Marketing, Music Marketing
I hear from clients all the time… what should I post on my site, on my Facebook Page, on my Twitter? What kind of content do I post? What do my fans want to see? Photos! Post photos, fans love to see photos. Photos are great for engagement. Post one photo a day....
by Michael Brandvold | Jan 20, 2012 | Marketing, Music Marketing, Webinar
Brian Thompson and I are excited to announce the next Music Biz Weekly Music Marketing webinar, and this should be another great event! How To Use Facebook To Promote Your Music! When: February 6, 2012 6pm – 7:30pm PST Cost to Attend Live Webinar: Free Video...
by Michael Brandvold | Jan 16, 2012 | Marketing, Music Marketing
I have been talking about the importance of engaging with your fans on the various social networks. I recently wrote about how you need to seek out your fans. I am sure you have read more than a few times how your fans are your best sales team. You might have even...
by Michael Brandvold | Jan 9, 2012 | Marketing, Music Marketing, Videos
My first challenge of 2012 was posting a Photo A Day, not too difficult. My second challenge for 2012 is posting a Video A Week, a bit more difficult. I put one big restriction on both challenges… 1. Must be captured, edited and posted using only a smartphone. A...
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