by Michael Brandvold | Oct 5, 2011 | Marketing, Music Marketing
Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project...
by Michael Brandvold | Oct 3, 2011 | Marketing, Music Marketing
The article below about the band Oh No Fiasco and their experience with changing their band name because of poor search results is an important read for other bands. In the age of the internet you now NEED to consider your band name search results when picking the...
by Michael Brandvold | Sep 27, 2011 | Marketing, Music Biz Weekly Podcast, Music Marketing
A few weeks ago I wrote about some customer service issues I had with Nimbit. I am happy to report that immediately after writing the article Bob Cramer the Chairman and CEO of Nimbit reached out to me with great concern about the problem. I met with Bob a couple...
by Michael Brandvold | Sep 26, 2011 | Marketing, Music Marketing
Would you let your fans play your instruments before the show, if they paid? Having setup and run VIP Meet and Greet Packages for many artists I find this a interesting extension and something that I think many fans would love to do. From a Bob Lefsetz email on...
by Michael Brandvold | Sep 14, 2011 | Marketing, Music Marketing
Facebook just announced Subscriptions. Basically it brings the Twitter like follow to Facebook. You can now allow people to follow you without being a approved friend. Subscribers will see our Public posts. So if you have a post you don’t want subscribers to see...
by Michael Brandvold | Sep 14, 2011 | Marketing, Music Marketing
I thought I would give everyone a nice little example of how good SEO, search engine optimization, at the right time works. Yesterday I found a post on my Facebook wall about the Blink 182 presale for their new album Neighborhoods. I thought their take on the old idea...
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