by Michael Brandvold | Jan 19, 2011 | Marketing, Music Marketing
Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project...
by Michael Brandvold | Jan 18, 2011 | Marketing
The winners of the 2011 Top 10 Social Media Blogs have been announced. Sorry to say I didn’t make it, but the simple fact that after only four months of blogging I made the list of finalists was huge for me… I guess I must be doing something right. The...
by Michael Brandvold | Jan 18, 2011 | Marketing, Music Marketing
Excellent article from AdAge.com, a great companion piece to my earlier article on how to use Facebook and Twitter. Here is what you need to know… STOP COLLECTING FACEBOOK FANS! SAN FRANCISCO (AdAge.com) — Companies have spent millions gathering fans on...
by Michael Brandvold | Jan 17, 2011 | Marketing, Music Marketing
Great post on Hypebot this morning on how to engage with your fans on Twitter. I especially like item #3, reward your followers. Everyone likes to see their name in lights, and every fan loves it when they are acknowledged by their favorite artist. A simple retweet or...
by Michael Brandvold | Jan 17, 2011 | KISS, Marketing, Music Marketing
ArtistHead.com Offers Free $100 Website And Social Media Evaluations Just before the holidays music marketing master, Michael Brandvold (http://www.michaelbrandvold.com), posted a case study of KISS’ official website Kissonline.com on his site...
by Michael Brandvold | Jan 17, 2011 | Marketing, Music Marketing
photo © 2009 kevin | more info (via: Wylio)The following Forbes article is a interesting take on what happened to MySpace and contributed to it’s downfall and why Facebook is succeeding where MySpace failed. I found this even more interesting because the MySpace...
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