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It Is a Fine Line Between Love and Hate. How Can You Avoid Pushing Your Die-hard Fans From Love to Hate?

by Michael Brandvold | Apr 15, 2015 | KISS, Marketing, Music Marketing

I had been meaning to write this since I started blogging. As a long standing member of one of the largest group of die-hard fans, The KISS Army, and having managed a couple websites catering to those die-hard KISS fans I felt I had a interesting perspective from...

FORMER KISS PUBLICIST CAROL ROSS TALKS ABOUT THE STRUGGLES OF MARKETING A NEW BAND TODAY (video)

by Michael Brandvold | Aug 29, 2014 | Audio, KISS, Music Marketing, Videos

The KISS inspired Podcast, Three Sides Of The Coin welcomed former KISS publicist Carol Rossto the show to discuss her time working for the band. She tells stories of how she was responsible for iconic KISS moments like putting their blood in the red ink for their...

KISS School of Marketing ebook v2.0 Released with More Lessons & Exclusive KISS Photos, Free Download

by Michael Brandvold | Aug 2, 2014 | KISS, Marketing, Music Marketing

This is version 2.0 my first free ebook, “KISS School of Marketing: 11 Lessons I Learned While Working With KISS.” Version 2.0 contains seven BONUS lessons and five EXCLUSIVE chapters of KISS photos I captured while touring with KISS. This book expands on the 2011...

Free Webinar – Unleashing The Marketing Power of KISS For Your Business

by Michael Brandvold | Apr 1, 2013 | KISS, Marketing, Music Marketing, Webinar

In conjunction with Steve Jones author of Brand Like a Rock Star: Lessons From Rock ‘n’ Roll To Make Your Business Rich and Famous I am pleased to announce a new webinar, Unleashing The Marketing Power of KISS For Your Business. This webinar is free to...

Bruce Kulick Sits Down with Threes Sides of the Coin & Takes You Inside KISS

by Michael Brandvold | Mar 13, 2013 | Audio, KISS, Three Sides of the Coin, Videos

Three Sides of the Coin is a KISS podcast featuring Michael Brandvold, Mitch Lafon and Tommy Sommers. In episode #14 we sit down with former KISS lead guitarist Bruce Kulick. Bruce discusses so much, including: Would he wear Ace’s makeup? Has he ever worn...

The KISS Merchandise & Ace Frehley's Foreclosure on Three Sides of the Coin

by Michael Brandvold | Mar 5, 2013 | KISS, Three Sides of the Coin, Videos

The KISS Merchandise & Ace Frehley’s Foreclosure on Three Sides of the CoinThree Sides of the Coin is a KISS podcast featuring Michael Brandvold, Mitch Lafon and Tommy Sommers. In episode #13 we discuss Ace Frehley’s recent foreclosure and KISS...
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