Marketing

Launching Your Own Streaming Service Using Waterfall by Neal Morse

by Rai Beardsley | Oct 11, 2019 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

The legendary Neal Morse joins us this week to talk about Waterfall Streaming. Waterfall is a new platform that allow you to create your own subscription streaming service. The artist makes 85% of the monthly subscription fee, which you set to whatever you like. With...

A pioneer of Digital Marketing Strategy and an industry thought leader on music merchandising and branding, Michael Brandvold’s podcast is required listening for our music industry majors.

by Michael Brandvold | Oct 7, 2019 | Featured, Marketing, Music Marketing

A pioneer of Digital Marketing Strategy and an industry thought leader on music merchandising and branding, Michael Brandvold’s podcast is required listening for our music industry majors. Michael Olson, D.A. the Department Chair / Associate Professor | Music...

Narada Michael Walden One of Billboard Magazine’s Top 10 Producers of All Time

by Rai Beardsley | Oct 4, 2019 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

Producer and musician Narada Michael Walden joins us this week. Producing Hits for Artists as diverse as Aretha Franklin (including the platinum “Freeway of Love.”), Steve Winwood, Ray Charles, Wynonna Judd, Whitney Houston, George Michael, Mariah Carey, Barbara...

Protecting Your Intellectual Property, How to Track Down Internet Pirates

by Rai Beardsley | Sep 27, 2019 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

Learn how to track down an internet pirate! A wealth of valuable information this week. We are joined by Jason Tucker from Intellectual Property HQ. They are experts in global IP management and campaign focused enforcement. They are one of the largest managers of...

Protect Yourself Don’t Allow Your Manager to Have Sole Access to Your Distribution Account

by Rai Beardsley | Sep 20, 2019 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

Get control and access to everything related to your career… today! We are going to say it AGAIN! Get control and access to everything related to your career… today! We share a real story of a musician’s ex-manager who deleted their CD Baby account...

We Read and Dissect a Spotify Playlist Promotion Pitch Letter

by Rai Beardsley | Sep 13, 2019 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

Spotify playlist promotion offers, we see them all the time, maybe you do as well. These are becoming as frequent as website SEO offers. In this episode we read the actual Spotify playlist promotion proposal, dissect it and point out various red flags. Music Biz...