by Michael Brandvold | Sep 14, 2011 | Music Marketing
Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project...
by Michael Brandvold | Sep 13, 2011 | Marketing, Music Marketing
Save those broken drum sticks and used guitar picks! Blink 182 is taking the idea of a presale and giving it a different twist. The presale offer for Blink 182’s new album Neighborhoods gives everyone the same chance at getting something pretty cool. Almost...
by Michael Brandvold | Sep 13, 2011 | Marketing, Music Marketing
Another great letter sent to Bob Lefsetz, September 10, 2011. Subject: Heads up from Roger McNamee Dear Bob, For the past 18 months, we have been developing a new website for Moonalice that would be optimized for mobile devices. It turns out we were ahead of our...
by Michael Brandvold | Sep 12, 2011 | Marketing, Music Marketing
Taken from Bob Lefsetz’s email September 10, 2011. Twisted Sister’s 10,000 hours From Jay Jay French Bob I have a record of every night and the amount of performances Twisted sister has played since the first one on March 20th 1973 up to the present. Here...
by Michael Brandvold | Sep 9, 2011 | Audio, Music Biz Weekly Podcast, Music Marketing
Welcome to episode 24 of The Music Biz Weekly, a weekly podcast co-hosted by Michael Brandvold and Brian Thompson. Each week Michael and Brian will discuss the latest events in the music business and music marketing events and techniques. This week’s episode,...
by Michael Brandvold | Sep 8, 2011 | Music Marketing
Here is a short video clip taken from the full 84 minute How to Easily use Twitter to Promote Your Music video tutorial. This clip talks about How to Easily use Twitter Lists to Track and Follow Your Fans. The entire 84 minute video is available online for only $9.99....
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