Videos

How Is Super Hi-Fi Transforming Digital Music Services with their AI

by Rai Beardsley | Feb 14, 2020 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

Zack Zalon from Super Hi-Fi joins us this week. Super Hi-Fi is a company dedicated to the creation of powerful artificial intelligence tools to help digital music services deliver amazing listening experiences. Their technologies seem like magic: they understand music...

What is Engagement and Why It Matters with Symphonic Distribution

by Rai Beardsley | Feb 7, 2020 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

Randall Foster from Symphonic Distribution joins us this week. We focus on engagement. Randall talks about what engagement is and why it matters… especially to distributors. Symphonic Distribution is a 100% independent music distribution and marketing company...

We Demonstrate How to Use SmartURL and Show You Many of the Features

by Rai Beardsley | Jan 31, 2020 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

This week we give a demonstration on how to use SmartURL.it This week we give a demonstration on how to use SmartURL.it, illustrating many of the features and discussing why every single artist should be using SmartURL or a similar service. We specifically look at a...

Ari Herstand Effective Playlist Strategies and Facebook Ads

by Rai Beardsley | Jan 24, 2020 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

Ari Herstand is back and discussing the second edition his #1 best selling music business book How to Make It in the New Music Business. We begin by discussing the most effective playlisting strategies. And we end with discussing Facebook advertising strategies. Visit...

Playlist Strategies, Smart Speakers, Curated & Immersive Playlists

by Rai Beardsley | Jan 10, 2020 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

We are joined by Keith Jopling from MIDiA Research MIDiA Research is an analysis, data and research company that focuses on the intersection of media and technology, specialising in music, video, media, sports, telco and brands. Keith has worked in the music business...

Fanocracy: How to Turn Fans into Customers with David Meerman Scott

by Rai Beardsley | Jan 3, 2020 | Audio, Marketing, Music Biz Weekly Podcast, Music Marketing, Videos

We are joined by David Meerman Scott to discuss his new book FANOCRACY Turning Fans into Customers and Customers into Fans. The most powerful marketing force in the world isn’t social media, email blasts, search ads, or even those 15 second commercials before a...