by Michael Brandvold | Mar 27, 2012 | KISS, Marketing, Music Marketing
I am excited to announce the release of my first ebook, “KISS School of Marketing: 11 Lessons I Learned While Working With KISS.” The book is available in both English and Japanese. This book expands on the 2011 article I wrote that outlined 10 lessons I...
by Michael Brandvold | Mar 15, 2012 | Marketing, Music Marketing
It’s the little things you do online that can have the biggest impact on your fans. The little things can often be the easiest for you to also accomplish. All you have to do is use the name of a fan in a post and say thank you. Three words… Thank You Sarah!...
by Michael Brandvold | Mar 12, 2012 | Marketing, Music Marketing
People like to put down Apple because their products are very simple and basic… not a lot of buttons, not a lot of options. Techies often hate the products because they are not designed to allow for unlimited options and customization. But, you know I think Apple got...
by Michael Brandvold | Mar 9, 2012 | Marketing, Music Marketing, Webinar
Join me in April at the Worldwide Radio Summit 2012… Important Question: What do you really know about Social/Digital Media? It’s one thing to build a community, and it’s another to tap into the real tastemakers who love your station — not for...
by Michael Brandvold | Mar 6, 2012 | Marketing, Music Marketing
Author David Meerman Scott made a honest and realistic quote, “if you want 20,000 fans you must do 2000 different things that each generate 10 fans.” This was my favorite quote from 2010 and I am going to take this on as a challenge for 2011 for an ambitious project...
by Michael Brandvold | Mar 5, 2012 | Marketing, Music Marketing
I get all sorts of emails and messages sent to me and some are just so inspiring… inspiring to write a article. Here is an example of something I recently received. “Can you provide any advice? I have a goal of selling 50,000 – 100,000k units in the next...
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