Looking back at 2010 there is one quote I heard that still sticks with me and I often repeat because it just hits home and speaks the truth.
“If you want 20,000 fans you have to do 2000 different things that each get 10 new fans.”
- David Meerman Scott, Author of Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History.
Bands and businesses want a fast, simple and cheap answer on how to get more fans or customers. As David stated at the SF Musictech Summit there is no easy way, it is work. You can’t buy one program to instantly give you 20,000 fans. You can’t hire a company to give you 20,000 fans in one week. You have to work to earn those fans and customers.
When you are staring at your Facebook page or Twitter profile and wondering what to do, repeat this quote and start on a plan for the 2000 different things you are going to do in 2011 to earn those fans and customers.
Related posts:
Pingback: My Favorite Quote of 2010 by David Meerman Scott – If You Want 20,000 Fans…. | The Adult News Wire
Thanks Michael. I’m glad that you reminded me of that quote. I’ll need to blog it early next year! Happy 2011
Pingback: Michael Brandvold Marketing’s 2011 Project: 2000 Things to Generate 20,000 Fans | Michael Brandvold - Music Marketing Master for Bands and Businesses
Pingback: Specify different fan-types, act accordingly | Lykle de Vries
Pingback: 2000 Things to Generate 20,000 fans
You mean there’s no magic formula? DANG!
Pingback: Would You Let Your Fans Play Your Instruments, If They Paid? | The Adult News Wire
Pingback: Guest Post: Michael Brandvold: 2000 things to generate 20 000 fans | Valleyarm Digital Music Distribution